They may have value for someone looking for a particular news report from an earlier period. Duplicate content can appear on a website for different reasons. Sometimes the same content is accessible and indexed under different URLs. This makes it difficult for search engines to determine the best search result among the different URLs. The result is “cannibalization” in the rankings. The website cannot appear in top rankings since Google is unable to choose the best version. Try to get backlinks on pages with high traffic, otherwise it may get lost in the wide world webs. Starting with relevancy between meta tags, content and going as far as using text modifiers to ‘emphasize’ certain keywords or content.

What everyone ought to know about user generated content

Create a post-specific resource, and offer it for download in exchange for the email address of your visitors. When the resource is post-specific, readers are more likely to engage with the campaign, in turn boosting conversions. A focus on the formatting Do your mathematical analysis - the primary resources are there for the taking. Its as easy as KS2 Maths or ABC. Its that simple! of your page can facilitate the crawling for search engines, while it also enhances the readability for your readers. What is the first thing that you do when you want to learn more about a product? What do you do when you're trying to find the solution to a problem? The vast majority of people carries out a search on Google or another search engine. On page SEO refers to the optimization of a website’s on-page elements. This includes the way a website is structured and coded, as well as its content. As a webmaster, you have complete control over your on-page elements so putting the time into getting them right is important.

Audit your profile, looking for issues with regards to offsite SEO

It’s psychological; our brains love lists. If you create some cool list, there is a big chance that people will click on it and later share it. This is extremely valuable because it can help you make more informed decisions regarding your business and its strategies, both online and offline. Search provides results that are relevant to the activity in progress, and searchers are filtering out everything else to concentrate on that. It is useful to come up with a link building strategy that will help other sources discover your content and feature it if they find it relevant enough for their target audience – without losing sight of the need to create valuable content, of course.

Brands who have implemented SEO strategies successfully boast better conversion rates

To ensure that your website or web pages are discovered by users conducting searches in Google, you must implement the right tactics that appeal to the needs of users and search engines alike. Positive reviews are an important local SEO ranking factor that improves your business visibility on Google. All search engines deliver results based on relevancy and popularity, but how they determine what’s relevant is what differentiates them from each other. All search engines crawl and index the web, but each have their own algorithms (super complex systematical equations) for ordering the information. Gaz Hall, from SEO Hull, had the following to say: "Remember, the reason that website isn't bringing in customers is because you have given them no reason to come back."

Unconventional knowledge about javascript that you won't find in books

Visitors who really like the look or feel of a website are more likely to recommend the website to their friends, coworkers, family members and other people with whom they are close – people just have a way of sharing the things they like, as well as the things they dislike. Obviously every one wants the number one position, but someone has to come second. Now this isn't so bad as, while your website may only rank perhaps 4th or 6th on engines such as Google, there will be others which will rank you number one! We know consumers want personal interactions with brands, but they also want them in real time Google counts links from other websites as votes. So, when they’re presented with two (or more) pages on the same topic, the page with the most links (i.e. votes) will usually rank higher than the page(s) with fewer links.