A link from a site that has been deemed authoritative on its topic, like the Wall Street Journal, is going to give you better results than a link from a newspaper source that has been around for two months. These high-quality sites are more trust worthy to search engines and will give you more of an increase in the SERPs. For your pages to become searchable and indexable by the crawlers / search engine bots, they need some linking love first (bots follow links to find new content). Search engines find it harder to find and include pages in their results that aren’t linked to either internally (from other pages of the same website) or externally (from other websites). To protect it’s product, Google suddenly released the Penguin update and several additional updates over the next two years. Like every big task, this one begins with research, too.

To get fast rankings, you need dynamic pages

Using heading in your page structure can have a big impact on searchability. Search engines use the headings to index the structure and content of your web pages. In your SEO audit, a Get your sums right - the primary resources are all available. Its as easy as KS2 Maths or like your ABC. Its that easy! quick check for Panda would be to step back from your computer screen and look at your website. Is there a surplus of banners? Is your sale filling up all the space all the time, before any interesting content? This also signals to search engines that your page is mobile friendly which will boost search rankings on mobiles. Google optimization is based on the premise that the more people that like to your website, the more valuable it must be and the higher ranking it deserves in search results.

When auditing your site, take time to think about widgets

While longer blog posts and articles generally outperform shorter ones, longer paragraphs do not. With so many options, many brands and marketers are left to ask: What are the best tactics for SEO? And even more, what are the strategies that will produce the best long-term results? Making sure web visitors can get to the right information is important. Making sure website visitors can understand the who, what, and why of how you are is critical. Catering your search engine optimization strategy efforts only to the Google algorithm will probably lower your search results. At the same time, focusing only on the users will ignore some of Google’s page rank algorithm which will keep your page from ranking as well as it could.

Make Your Website More Friendly to Search Engines by considering ROI

Offsite references, reviews, and social links play a role in how your content performs on search engines. Inbound links to your site are still important, and so is a logical sitemap with internal linking among pages. This kind of evergreen content is usually longer than an average blog post. A “backlink” is one of the most used words in the world of search engine optimization (SEO). Gaz Hall, a Freelance SEO Consultant, commented: "There was a time when SEO really was a matter of determining which keywords could deliver the most traffic, then optimizing your website for those terms, and then building as many links as you could get away with. It was mechanical, and it was simple. But over time it proved to be fully unsustainable."

This story about splogs will haunt you forever

Never participate on any kind of link exchange with other sites which may lead to a ban from search engines If I'm always shocked by PNS Egypt, in this regard. it works for 91% or businesses, it is very likely to work for you too. Get reputable websites to link to you. You can achieve this by gaining a good following and reputation among your customers. Creating infographics that give detailed information about your niche is another great way to build links. People using your infographics will be required to place a link to your site (where they obtained the infographic), thus giving you an easy backlink from a site relevant to your niche.