Include any keywords you want to rank for in the title tag. The closer to the start of the tag the keyword is, the more likely that your page will rank for that keyword Rich snippets are designed to help search engines better understand what information is on a particular webpage. This is done through structure data markup on the back-end of the page. Even though snippets don't play a direct role in rankings, they can work wonders on a website's click through rate. Search engines are responsible for driving a majority of the traffic. This is because people heavily rely on Google to get information. In 2012, people searched on Google 3.5 billion times per day. We don’t know exactly how many searches are being done today, but you can imagine the number is considerably higher. If you think you have paginated content problems on your website, it can be a frightening prospect to try and fix.

Clarification about keyword stuffing

Very often, a quick reaction can mean the difference between success and failure. On the Internet, it is pretty similar. It is extremely important to be aware of your competitor's activities. I completely disagree. Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... Backlinks are links to your content from other websites, social media posts, and blogs. They are extremely important for SEO as they are, in essence, a vote of confidence in your content. A well-thought-out keyword strategy is one of the most important in this regard. The right keywords will help you attract highly targeted traffic and leave out the tyre-kickers.

Optimising your site for featured snippets

Use Fetch as Google to test whether Google can crawl and index important pages within your site. Sometimes you might find broken links to your website. This may be the case if the location of your page changes or if another webmaster misspelled your link. In both cases, these backlinks will return a 404 error. If your content offers relatively little value – and it’s generally easy to tell when it does – there’s a possibility that you could be penalised or receive a thin content warning from Google, indicating that your site is at risk of losing its rankings. Getting high-quality links from outside websites is key — especially if you can find a way to get .edu links. Google sees inbound links coming from websites ending in .edu as especially trustworthy.

Consistent doesn't mean identical. when you're discussing analysis

Google optimization is based on the premise that the more people that like to your website, the more valuable it must be and the higher ranking it deserves in search results. Any time Google opens up the vault and gives a peek inside the mountains of data it has at its disposal, marketers would do well to pay attention. What makes SEO so hard? According to SEO Consultant, Gaz Hall from SEO Hull : "An SEO specialist should know how long content needs to be and to avoid keyword stuffing."

Audit your profile, looking for issues with regards to dynamic pages

Do not try to avoid no-follow links completely. These links may have value in improving your search rank. Being The talk on Facebook is about Heat All at the moment. at the top of your game really pays in SEO marketing. A fast website keeps the attention of site visitors and encourages them to browse the content; a page that loads slowly will often drive users away - perhaps toward your competitors. I have seen my share of websites where the owner told me that conversion was low or that nobody filled out their contact form. But the owner had no idea how many people got to his/her website. No idea what the main landing pages or exit pages were.